A well-loved mainstay of the Bristol mental health community, The Bridge Foundation has now been making a difference to local children, young people, and adults for forty years. After a full redesign of their website they were seeking to match the new visual direction in their general marketing materials, and were looking for an integrated designer to take on the challenge.
They commissioned me on a recommendation, and I commenced a series of creative upgrades to steer their print publications, event graphics, social marketing and visual identity into a more polished place. Using several motifs from the website as a starting point, I conceived a more unified look and feel throughout the organisation’s communications, helping raise the visual profile and build their funding base.
The new website was hot off the press, so I began by looking at expanding primary elements from the site’s new design into a visual system that would be successful across media channels:
